Email marketing

In simple terms Email Marketing is the equivalent of taking a glimpse from your website and sending it to your potential & exiting customers email address. They then have your company’s information sitting in their inbox available every time they check their email.

A targeted email campaign is direct marketing at its best. What few people know is that a simple HTML email is far more complicated to deliver successfully within an email than a standard web page. With massive increases in global email spam, and taking into account the amount of email clients in use around the globe (MS Outlook, Thunderbird or web based providers) keeping deliverability rates high is an art-form. Each Email client has its own particular interpretation of the HTML style. The strategy behind successful campaigns is now at such a sophisticated level that professional advice is a must to ensure a strong return on email investment.

Dream Webdesign uses professional tools for e-mail marketing campaigns for easy e-mail configuration, testing and sending, monitoring results. A standard email marketing package will include:

• A unique email design for maximum presentation.
• E-mail HTML is optimized for inbox deliverability and viewability.
• Upload your clients database and target with specific emails.
• Account creation, configuration, test & send of first email blast.
• Monitoring the results.